Online ads, day one
Jay started as an ad account manager at NBCi, alongside Snap and Xoom, running online campaigns in the early days of the web.
Built a local guide
He founded Foodnow.tv, a local restaurant guide, and learned firsthand how customers find local businesses.
Sold to the businesses we serve
At Parasoft he sold software to hospitality and grocery businesses, learning what owners and operators actually need.
Insiteful is founded
Jay launched Insiteful Productions, which became Insiteful Pros, Inc. Hundreds of websites, SEO campaigns and ad accounts later, we are still at it.
AI-powered, people-led
We use AI to do in minutes what used to take days, so clients get more done for less. Real people still plan the work and answer the phone.